Make confident marketing decisions without the guesswork

Plan your marketing with incrementality-powered forecasts & AI-generated opportunity recommendations.

Take actions that maximize your profitable growth

Our unified measurement suite powers forecasts & recommendations that help you make optimal decisions.

Unified marketing measurement for forecasts and recommendations.

Trusted by leading Brands & Agencies worldwide

Create incrementality-powered media plans

Leverage predictive & prescriptive analytics to craft & forecast outcomes of different strategies before execution.

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Define your goal & configure multiple scenario to achieve your outcome.

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Allocate & scale marketing budgets across channels with ease.

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View & analyze detailed forecasted insights with explainable AI.

Create media plans with incrementality insights

Uncover opportunities with AI-generated recommendations

Instantly get actionable recommendations for marketing optimization across the funnel.

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View immediate opportunities to optimize marketing.

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Analyze the insights behind the recommendations.

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Quickly take actions on recommendations with one click.

marketing optimization recommendations across the funnel

Make all your actions count

Track the impact of your decisions & actions with detailed performance measurement.

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Get a holistic view of all taken actions & how it is impacting your KPI.

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Easily track progress with detailed decision analytics.

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View the impact of changes in budgets or campaigns on your KPI.

Track impact with detailed performance measurement

35%

increase in conversions with smarter budgets

See how this leading electronics brand increased ad budget using Marketing Mix Modeling on Lifesight Measure

“Within months of optimizing based on Lifesight’s MMM insights, marketing ROI increased over 35%. MMM allowed us to redistribute budget to the most effective channels, tightening targeting and supports our marketing team's plans for growth.”

VP Marketing,

Electronics brand with $1.5M ad spend per month.

8%

incremental lift in sales from social media ads

Read how a personal care brand increased ad budget with our Incrementality Measurement & Geo-Experiments

"Adopting Lifesight was a game-changer for our marketing team. The transparency it provides in terms of experiments and consumer interaction has been invaluable, allowing us to scale our initiatives, with enhanced engagement and sales."

CMO,

Personal-care brand earning $130M in ARR